Syrian Ministries of Culture and Tourism, the strategy, the logo, the communication supports
September 16, 2006
In the framework of a wider UE cooperation programme devoted to the development of Syrian tourism economy, Lagos has developed the corporate images of the Ministry of Tourism and the Ministry of Culture of the Republic of Syria, with the objective to strenghten the brand awareness of the country among international tourists. The graphic design work has been preceded by an accurate strategic analysis concerning this territorial marketing operation potential and the reference good practices in the sector.